Blog post23 Sep 2016 IoT: Connecting ‘Things’ to Decision Makers I was recently at a major Huawei event in Sydney, and during one of the sessions, Fujitsu made an interesting observation about the Internet of… Learn more
Blog post22 Sep 2016 Quo Vadis A2P SMS Ecosystem? Are there more or fewer players in the market today? As I returned from a very busy Wholesale World Congress (WWC) where many SMS players assembled in Madrid, Spain, I… Learn more
Blog post20 Sep 2016 How Enterprises are Using SMS to Get People to Read Their Email Business-to-consumer (B2C) engagement via email has become so poor that some enterprises are actually using SMS, or text messaging, to prompt their customers to read critical emails they have sent… Learn more
Blog post16 Aug 2016 App Update Required? I’d Rather Use SMS Having worked in the mobile space for over 13 years now, I’d like to think I embrace all of the technology it has to offer. Sometimes I feel that too… Learn more
Blog post8 Aug 2016 New Infographic: How Travel and Hospitality Companies Can Use SMS to Better Engage Their Guests In a recent partnership with research firm Phocuswright—the authority when it comes to the hospitality and travel business, we’ve created an infographic that reveals the benefits that SMS can bring to… Learn more
Blog post1 Aug 2016 The SMS One-Two PUNCH Boxers have known for a long time that the one-two combination is the most effective way to win fights. Using the same metaphor, how can enterprises use a combination of… Learn more
Blog post27 Jul 2016 OpenMarket Named “Best for B2C Mobile Engagement Solutions – USA” in CV Magazine’s 2016 Mid-Market Achievement Awards Early this week we received the exciting news that OpenMarket has been named “Best for B2C Mobile Engagement Solutions – USA” by Corporate Vision (CV) Magazine in the 2016 Mid-Market… Learn more
Blog post16 Mar 2015 Top 10 Insights from the Adobe Digital Marketing Summit Is marketing an art, or science or both? That was a key question posed at the annual Adobe Digital Marketing Summit in Salt Lake City last week. This year’s event… Learn more