Blog post15 Sep 2016 SMS Research Shows What Customers Want from Retailers SMS is more popular than ever in the retail world, yet only a small fraction of brands are leveraging this powerful communication medium in a… Learn more
Blog post8 Sep 2016 Here’s Why You Need a Defined Mobile Engagement Strategy If you’re running an online business, you have to have a mobile engagement strategy. Despite the widespread emphasis on mobile marketing and promotion, however, only a fraction of companies today… Learn more
Blog post11 Aug 2016 How Retailers Can Learn to Communicate on the Customer’s Terms For retailers, communicating with customers plays a key role in driving them to action. However, the unfortunate reality is that many brands are selfish when it comes to communication. They… Learn more
Blog post4 Aug 2016 Tips and Best Practices for Using SMS During High Travel Season We’re currently in the midst of summer, and the travel and tourism industries are kicking into high gear. This makes it the perfect time to take a look at how… Learn more
Blog post28 Jul 2016 The Value of Connecting with Customers Via Global SMS In a marketplace that’s dominated by mobile devices, it’s incredibly important for businesses to develop progressive marketing and engagement strategies that prioritize the technologies and mediums customers are accustomed to… Learn more
Blog post21 Jul 2016 Today’s Hottest Marketing Trends: Mobile, Personalization, and AI Marketing is one of the most fluid aspects of business. Trends come and go as consumer preferences change and technology advances. In the latter half of 2016 and the years… Learn more
Blog post14 Jul 2016 Here’s Why Millennials are Going Mad for Mobile Messaging Unless you’ve been hiding under a rotary phone for the past decade, it should come as no surprise that people love mobile phones. More specifically, millennials have a love affair… Learn more
Blog post7 Jul 2016 A Look at How Retailers are Using SMS to Alter the Path to Purchase SMS started out as a two-way communication tool that allowed friends and family members to engage each other in timely and personal ways. However, fast forward a few decades and… Learn more
Blog post30 Jun 2016 Mobile App Saturation: What’s Next in Customer Engagement Trends For the past few years, marketers have had to make key decisions in terms of how to engage mobile users. While there are dozens of very specific strategies, there have… Learn more
