Blog post10 Sep 2015 The Resurgence of E2P Messaging and What it Means for Your Business Enterprise to-Person (E2P) messaging (or as some call it “Application-to-Person – or A2P – messaging”) has made decent strides over the past few years and… Learn more
Blog post9 Jun 2015 IDC Survey Reveals Why Enterprises Need Professional Services I was reading our recently released IDC Industry InfoBriefs and was pleasantly surprised to see that the enterprise messaging respondents reconfirmed the importance of Professional and Managed Services to their… Learn more
Blog post5 May 2015 10 Mistakes To Avoid With Your US SMS Campaign Submission You have worked hard to finally get your SMS campaign submitted to the carriers for their approval. The waiting is over in a rush, like the verbal equivalent of a… Learn more
Blog post21 Apr 2015 3 Reasons Why You Should Consider Using a Text-Enabled US Toll-Free Number In December, I posted a blog about what you need to know about the differences in message originators in the US and Canada. In January, OpenMarket announced support… Learn more
Blog post25 Feb 2015 4 Keys to Successfully Supporting your Customers’ Mobile Moments Julie Ask and Douglas Roberge from Forrester recently published a compelling and powerful report titled, “Create Mobile Moments with Messaging.” I’d like to summarize some of the most interesting bits… Learn more
Blog post4 Dec 2014 What You Need to Know about US and Canadian SMS Message Originators When you send a text message in the US, the person receiving the message sees your phone number as the “From” address in the text message. This “From” address… Learn more
Blog post4 Nov 2014 Five Creative SMS Ideas The ubiquity of SMS has led to many innovative and entertaining use cases. I thought it would be interesting to look at five of these examples which may spur your… Learn more
Blog post14 Oct 2014 Toothbrushes, Toilets, Human Beings…and Mobile We recently learned from mobile network analysis firm GSMA Intelligence that humans are now in the minority compared to SIM cards. More people have had cell phones than toilets for… Learn more
