Blog post3 Nov 2016 The 4 Biggest Ways Mobile Has Changed Retail Over the Years When you look at the evolution of mobile technology on a broad scale, the retail industry probably isn’t the first industry that comes to mind.… Learn more
Blog post20 Oct 2016 The Next Goal: Improving Chat Bot and SMS User Experience Now that chat bots and SMS interfaces are maturing, the focus among industry players and their customers is enhancing user experience (UX). Thankfully, improving UX in these communication mediums is… Learn more
Blog post13 Oct 2016 The Many Uses of SMS at Each Step of the Traveler Experience Few industries are as progressive and modernized as the travel industry. From airline companies to hotels and restaurants, thousands of businesses are quick to adopt new marketing and communications strategies.… Learn more
Blog post6 Oct 2016 Smartphone Addiction and How Retailers are Leveraging It for Profit Cell phones and smartphones are so ubiquitous in today’s society, we often forget that just a couple decades ago we lived in a world where very few mobile devices… Learn more
Blog post29 Sep 2016 SMS vs. Apps: Which Makes the Most Sense for Your Business? Any serious business obviously needs a mobile strategy these days. But the tricky part for many firms is choosing which mediums to use. Between PPC advertising, email, mobile apps, and… Learn more
Blog post15 Sep 2016 SMS Research Shows What Customers Want from Retailers SMS is more popular than ever in the retail world, yet only a small fraction of brands are leveraging this powerful communication medium in a high-returning manner. There’s a stark… Learn more
Blog post8 Sep 2016 Here’s Why You Need a Defined Mobile Engagement Strategy If you’re running an online business, you have to have a mobile engagement strategy. Despite the widespread emphasis on mobile marketing and promotion, however, only a fraction of companies today… Learn more
Blog post18 Aug 2016 SMS and Customer Service: 5 Opportunities for Better Interactions While SMS is often touted as a valuable marketing tool, did you know that it can also be used to enhance customer service? In fact, brands that currently use SMS… Learn more
Blog post11 Aug 2016 How Retailers Can Learn to Communicate on the Customer’s Terms For retailers, communicating with customers plays a key role in driving them to action. However, the unfortunate reality is that many brands are selfish when it comes to communication. They… Learn more
