Blog post22 Dec 2016 The shift to SMS and bots It wasn’t long ago that apps were all the rage. Customers were downloading them at insane rates, companies and developers were pouring millions of dollars… Learn more
Blog post15 Dec 2016 SMS: Mobile Marketing is just the tip of the iceberg If you believe the only use for SMS is mobile marketing, then we haven’t done a very good job of explaining the versatility of this powerful technology. It can be… Learn more
Blog post13 Dec 2016 A Chat Bot by Any Other Name… Chat Bots, Machine Learning, Human-Assisted Virtual Assistants, Expression Language, and Keywords: what an interesting bouquet of roses we have! Each smells sweet, but has its own particular thorns. Keep in… Learn more
Blog post8 Dec 2016 4 Ways Fintech is Using SMS Text messaging is no longer something people just use to communicate personally and privately. More and more businesses are using it to reach their customers, including fintech companies. If you’re… Learn more
Blog post30 Nov 2016 Sam Gets the Job – OpenMarket SMS Cartoon Series In our third week of the SMS Cartoons Series (check out week one and week two if you’re not up to date), we get an insight into the conversation between Sam… Learn more
Blog post24 Nov 2016 Sam’s Second Interview – OpenMarket SMS Cartoon Series Following the launch of our first two cartoons of the OpenMarket SMS Series, this week we give you an insight into Sam’s second interview at ABC Communications. Just like so… Learn more
Blog post23 Nov 2016 5 Tips for Making the Most of SMS During the Holiday Season As we quickly approach the holiday season, brands are beginning to put the final touches on their themed campaigns. If SMS isn’t part of your marketing mix this November and… Learn more
Blog post17 Nov 2016 How You Can Connect with Guests Using SMS Next time you’re in a crowded place, take a look around. You’ll see dozens of people with their heads down, eyes focused on mobile devices, with thumbs tapping away at… Learn more
Blog post10 Nov 2016 5 Biggest Benefits of Using SMS to Improve Customer Service Most people think about SMS as a marketing tool, but it actually has just as much utility as a customer service resource. If you aren’t currently using SMS for customer… Learn more