Blog post5 Jan 2015 All SMS Messages are Equal…or Not? All humans are equal, or at least created equal, according to the American constitution. But, as we all know, we are actually all very unique… Learn more
Blog post4 Dec 2014 What You Need to Know about US and Canadian SMS Message Originators When you send a text message in the US, the person receiving the message sees your phone number as the “From” address in the text message. This “From” address… Learn more
Blog post11 Nov 2014 Seeing is Believing: 1-800 Contacts Puts Laser Focus on Customer Experience! 1-800 Contacts has this amazing service that lets me take a picture of my contact lens prescription and send it to them via a text message after which they fill… Learn more
Blog post7 Nov 2014 Mobile Engagement for the Automotive Industry: Kickstarting Your Customer Experience If there is one thing that most people will always want in their lives, it arguably has to be a car. Cherry, beast, storm are just a few of the… Learn more
Blog post4 Nov 2014 Five Creative SMS Ideas The ubiquity of SMS has led to many innovative and entertaining use cases. I thought it would be interesting to look at five of these examples which may spur your… Learn more
Blog post14 Oct 2014 Toothbrushes, Toilets, Human Beings…and Mobile We recently learned from mobile network analysis firm GSMA Intelligence that humans are now in the minority compared to SIM cards. More people have had cell phones than toilets for… Learn more
Blog post7 Oct 2014 Diary of a Communications Director: Launching a UK and Ireland SMS Project The following story outlines a real-life scenario of what enterprise executives are considering when launching a UK and Ireland SMS project for their business (using the same short code across… Learn more
Blog post17 Sep 2014 SMS: Your Gateway for Mobile Engagement Enterprises are becoming more and more sophisticated in how they are enabling mobile engagement. A new book from Forrester Research defines this form of engagement as delivering mobile moments. “A… Learn more
Blog post3 Sep 2014 Insights from the CIO 100 Symposium I attended and presented at the CIO 100 Symposium, August 18-19, 2014, in Rancho Palo Verdes, California. This annual event brings together more than 300 CIOs and senior IT executives from… Learn more
