OpenMarket

Introducing Branded Messaging Services

Young man enjoying a sunny day.

SMS messaging helps brands reach customers in the moments that matter.

It’s a direct line to your customers’ inbox and offers a 98% chance that your message will be read within seconds.

But now SMS has become even more effective – thanks to a new business messaging solution called Branded Messaging.

Introducing Branded Messaging Services

Branded Messaging is powered by indigo, OpenMarket’s new multi-channel messaging platform.

For the first time, you can send an SMS and have it delivered complete with your brand name and logo in the coveted messaging inbox.

The indigo platform effectively upgrades your SMS to an RCS message in transit – with no set up needed on your side.

Discover indigo by OpenMarket

Compare messages

Take a look at a normal SMS message compared with a Branded Message.Compare these inboxes too  Branded Messaging Services Benefits

You can think of the benefits of Branded Messaging from two points of view: your customer’s and your brand’s.

Your customer gets a better messaging experience, with engaging, recognizable branding. It also gives them peace of mind knowing they can trust the source. Branded Messaging relies on strict RCS registration processes with carriers, so it’s much harder for fraudsters to imitate your brand.

Meanwhile, you get unprecedented brand penetration in messaging inboxes, as well as delivery and read receipts.

Effortless empathy – by indigo

The beauty of a Branded Messaging service is its simplicity. You can approach it in a few ways, depending on how you send messages today.

Give your messaging a brand boost

Thanks to the indigo multi-channel messaging platform, it’s never been easier to send stand-out, on-brand messages.

Learn more about what makes Branded Messaging special – and how to get started – over here.

Or to speak to an expert, get in touch.